Showing posts with label psychological study. Show all posts
Showing posts with label psychological study. Show all posts

Thursday, June 03, 2010

Study reveals no buzz from morning coffee

Once again, this is one of those "huh?" articles since a study focusing on coffee was done no less by Brits. Given the reality that Brits are known for their love of tea, it's sort-of - well -weird that they are involved in this type of research. Actually, and at least for me, the results are somewhat confusing.

Researchers working out of Bristol University found that drinkers develop a tolerance to anxiety-producing and stimulating effects of caffeine.

Uh - duh! This is not news, people!

Then the report goes on that caffeine only brings people back to baseline levels of alertness - not above them. Whatever that means...

According to researcher/scientist, Peter Rogers of Bristol's dept. of experimental psychology(!), although heavier coffee drinkers feel that morning caffeine high, evidence suggests that it's actually the opposite and instead they experience withdrawal and fatigue. So if we understand this correctly and it's not easy, that first morning caffeine upper so-to-speak, really is a downer and the reason for morning fatigue.

More information we perhaps may-but-not-necessarily need.

"The authors also found that the genetic predisposition to anxiety did not deter coffee drinking. In fact, people with the gene variant associated with anxiety tended to consume slightly larger amounts of coffee than those without the variant, suggesting that a mild increase in anxiety may be a part of the pleasant buzz caused by caffeine."

This could mean that people who come from families with somewhat nervous personalities or dispositions, enjoy coffee. At least this is my interpretation.


Anyway, more background info. can be found here: http://www.sciencedaily.com/releases/2010/06/100602211940.htm

As a tea drinker, mainly, but a coffee enjoyer too, my first morning cup of tea and/or coffee is a necessity in spite of these - well - convoluted findings. There is nothing like the sensation of the hot tea/coffee liquid as it hits the stomach, circulates around the body and finally makes it to the brain. Right?

Thursday, November 27, 2008

Experts study the line up...as in queuing

There are all types of queuing or lining up but it's doubtful that people would assess it as enjoyable...or interesting. For many of us having to wait in a line, for example, at the supermarket or buying fast food, is not a pleasurable experience especially when interlopers attempt to squeeze in front. But I digress.

Unbeknownst to most of us, lining up is now a subject of a study by experts in the field of queuing psychology.

Say what? Yup. Actually, one wonders what type of background would be required to be a line-up-psychologist.

A study is currently being done focusing on the psychology of the reaction of your ordinary people to lining up...and waiting for whatever.

The director of the Center for Engineering Systems Fundamentals at MIT, Richard Larson, believes that their findings may not always reduce wait times, but they can cut frustration and make people feel better . He should know having researched queuing psychology for more than twenty years.

Eliminating empty time, for example, makes waits seem shorter, Larson found in his research.

Visitors lining up for attractions at theme parks see this principle at work with queues that often use clever design and technology to make the line itself entertaining.

Read more about Larson's findings and theories here: http://www.cnn.com/2008/TECH/science/11/20/queuing.psychology/index.html

Personally, "line-jumpers" are the worst offenders but here's some basic queuing pschology 101:

- Occupied time feels shorter than unoccupied time

- People want to get started

- Anxiety makes waits seem longer

- Uncertain waits are longer than known, finite waits

Unexplained waits are longer than explained waits

- Unfair waits are longer than equitable waits

- The more valuable the service, the longer the customer will wait
- Solo waits feel longer than group waits

(Source: David H. Maister, "The Psychology of Waiting Lines")

Go figure that waiting in line is now considered a science!