Wednesday, October 13, 2010

Well that explains it! 71% of Tweets ignored

By now people reading this blog are probably bored with my kvetching/complaining about Twitter and my missing tweets. Thing is when you have 170 people (presumably people and not pets, one hopes) following you, every tweet counts.

So today I read this interesting piece about Twitter and people's tweets. Seems that approx. 160 million people located presumably all over the planet and who knows maybe behind, use Twitter. Lot'sa tweets, right? However...according to a Wired piece, a mere - wait for it - 71% of tweets are ignored. In other words, we Tweeters who attempt to make a relatively interesting or at least intelligent statement in the 140 character allotment, are ignored!

Syssomos, a Toronto, Canada, media analytics company, scanned 1.2 billion messages(!) sent in August and September, 2009. Not surprising at least to me, anyway, their findings indicated that 7 in every 10 tweets are ignored, completely. Six percent get re-tweeted and 92% of the re-tweets happen in the first hour. This indicates at least to me that if you're going to get re-tweeted, it will be in the first hour.

So taking this all into consideration, 23% get some type of reply but 85% of those that get a reply, et just one reply. Hey - one reply is better than no reply! Furthermore 10.7% get two replies and 1.53% get three replies.

What does this all mean in the scheme of things? It means, to me that when sending out tweets, they won't necessarily be read and what's more, tweeters won't get replies, either. Makes a person wonder why bother sending them out altogether. As a writer it's a means to draw attention to a blog. Still, it makes you think, especially about those five missing Tweeters, who might have re-tweeted me.

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